Kanjilicious iOS App
The Kanjilicious iOS app is a gamification of the rote memorization inherent in learning Japanese. Play more, study less.
Startup Marketing Playbook
[slideshare id=49751232&doc=sarensakurai-150623192031-lva1-app6892] This is a presentation I gave to a couple of incubators and startup gatherings in Southern California in 2015. My basic premise was that as a new startup, it is important to think through your brand, and the marketing of the brand,…
The Lions of Memory Hacking
[slideshare id=36448636&doc=kanjilicious-thelionsofmemoryhacking-140630004132-phpapp02] In working on an app to help kids memorize Japanese kanji, Kanjilicious, I started the journey by conducting a lot of research into just what the brain did to memorize a lot of new information. It led me to a few different…
The Psychology of the Early Adopter
The Early Adopter is a highly sought after group of digital influencers. Marketing teams with new products or services – from eBook readers to hybrid automobiles to new iOS Apps – often target Early Adopters in order to gain their acceptance first, primarily because they…
SXSW Panel “Virtual Gets Physical”
A panel on where digital experiences meet physical events at SXSW 2012
Digital Japan 2010: By the Numbers
A round up of some insights and statistics of digital habits in Japan.
Halvsie.com: The original half Japanese community
The original online community for half Japanese. Started in 2002 as an online forum it pre-dated MySpace and Facebook.