Click on the PLAY button above to see the sizzle reel.
Zing the Web
To market Miracle Whip to a younger demographic AKQA San Franscisco created Zingr, a branded browser plug-in that allows users to share their comments on web content with Facebook friends. Users download the plug-in from the Miracle Whip Facebook page or MiracleWhip.com, and comment on webpages, images, and video – the snarky comments, aka “Zings” – are sent as notifications to Facebook and Twitter.
Things we did
- Kraft Foods, Miracle Whip Digital AOR
- Member Integrated Marketing Team
- Concept Design
- Facebook Connect; FBJS; Twitter API
- Firefox extension development
- User Interface Design
- Social Media Seeding
Why isn’t there custom face masks for people with glasses? Cheap recyclable ones that can account for overlap on th… https://t.co/5iPvOMouZPFollow
I know this one: 4 is the correct answer, but 1 or 2 aren’t terrible. 7 is the circle of hell we must avoid at al… https://t.co/hdTFT0g9SXFollow
Nobody ate a hash brownie better. https://t.co/Uhytiqrqr5Follow