Team Red Bull “NASCAR” (2007)
If Red Bull was going to launch a NASCAR team, they we’re going to be rebels about it. So we built a site for them to debut the team.
Shoah Foundation “Surviving Auschwitz” (2005)
An online UX to navigate and present the oral history of 5 Auschwitz survivors.
Nike LeBron James’ “Chamber of Fear” Campaign (2004)
LeBron James had just been drafted into the NBA and we needed to launch his brand into China. So we developed “The Chambers of Fear”.
Nike “Speed” Global (2004)
One global brand campaign to rule them all—Speed. As Nike got ready for the Syndney Olympics it was all about how fast the athletes could go.