Back in the Day
Clear Channel Spectacolor “Times Square Dunk Tank”
Vaudeville ressurrected online and on the big screen in New York’s Times Square through an unprecedented experience created with crowd-based gesture gameplay, social media, and amazing creative.
Pacific Sun: Golden State of Mind Microsite
Philadelphia Cream Cheese: “The Real Women of Philadelphia” Campaign (2010)
A hugely successful social campaign that boosted sales of Philly Cream Cheese 5% over the year.
DiGiorno for One “The Ditcher” Mobile MySpace App (2008)
If you’re in a sticky situation and want to get away, set the Ditcher to call your mobile and provide you an excuse to go enjoy a DiGiorno for One by yourself.
Nike LeBron James’ “Chamber of Fear” Campaign (2004)
LeBron James had just been drafted into the NBA and we needed to launch his brand into China. So we developed “The Chambers of Fear”.