Nike LeBron James’ “Chamber of Fear” Campaign (2004)
LeBron James had just been drafted into the NBA and we needed to launch his brand into China. So we developed “The Chambers of Fear”.
9:07 PM always reminds me of calling Lisa Miller every night in Middle School.Follow
One of the best votes I’ve ever had the chance to make. Soooooo much better than the train wreck before her. https://t.co/SftLCMy9sRFollow
Let us never forget what is happening here, and who was responsible. https://t.co/RKLVgtIeEEFollow