Nike LeBron James’ “Chamber of Fear” Campaign (2004)
LeBron James had just been drafted into the NBA and we needed to launch his brand into China. So we developed “The Chambers of Fear”.
I’m pretty sure I saw this live and it was probably the first time I’d heard of the Clash. Fridays was so underra… https://t.co/EZTB7QBdVqFollow
You can take DC, Harry Potter, Indiana Jones, Avatar and LOTR. Sorry, I’m Gen X and all of the above are overrated.… https://t.co/wTQsbTPEV9Follow